Optimize Your Strategy with Instagram Analytics

Measure and enhance your social business strategy with Sprout Social’s Instagram analytics suite. Track post performance, trends in hashtag usage, audience engagement and competitor data.

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Instagram Reports That Drive Your Social Strategy

Sprout’s Instagram reports span network, profile and post-level data including team and campaign performance.

Sprout Social Product Image of Analytics Cross-Channel Group Report Impressions

Flexible Instagram Reporting

Customize your reports by selecting any number of profiles and setting a specific reporting period.

Report Across Multiple Profiles

Compare Instagram follower growth, sent and engagement stats across several products, brands or locations.

Unlimited Reports & Data

Download beautiful, client- or presentation-ready PDF reports or easily export the data in CSV.

Go beyond reporting, start analyzing

Experience the power of Instagram performance reporting and deep Instagram analytics together. Access hundreds of paid and organic Instagram data points—including detailed Story metrics—and tap into dynamic data visualizations.

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Discover What Resonates With Your Audience

Identify Top Posts

View a snapshot of your most engaged media across any timeframe to inform content strategy decisions.

Track Comments, Likes & Engagement

Dig into post-level insights with the Sent Messages Report—easily sort by metric and export to CSV.

Uncover Engaged Influencers

Top Influencers Engaged surfaces users with a large following that commented on your posts.

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Learn more about Sprout’s analytics suite

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